Forty Seven Brand Website

An online boutique experience for the fashion-conscience sports fan

This AIGA B(o)NE show winner was one of only five websites recognized out of over 500 total entries in the 2008-2009 year. It was also featured on Smashing Magazine's "35 beautiful e-commerce websites" gallery blog post in early 2010. See it live now while you still can and click on "look book" for the super fancy stuff.

Responsible For
  • Art Direction
  • Photo Styling
  • Design
47 brand look book site design screen shot 47 brand look book site design screen shot 47 brand look book site design screen shot 47 brand look book site design screen shot 47 brand look book site design screen shot 47 brand look book site design screen shot

47 Brand Boutique

A bold and masculine identity system for the 47 Brand flagship store at 286 Newbury St. Boston

I created these pieces while working as the Art Director of Forty Seven Brand. A conscience choice was made to find a bold atheletic pallet and mascot that couldn't be mistaken for any existing pro sports team as we catered to the needs of all professional sports licensors.

Responsible For
  • Art Direction
  • Copywriting
  • Illustration
47 brand boutique email 47 brand boutique signs 47 brand boutique signs 47 brand boutique signs 47 brand boutique email

Barrier Island Partners Website

A uniquely modern yet conservative site for a new breed of private equity firm

The team at Barrier Island Partners wanted to steer clear of any traditional investing imagery as well as dodge any island/beach theme. They fell in love with this sophisticated color pallet and custom topographic map illustrated background.

Responsible For
  • Art Direction
  • Design
Barrier Island Partners web site Barrier Island Partners web site Barrier Island Partners web site

College Vault Box

An impressive piece of direct mail that put the brand on the map

I was tasked with making something that would get a foot in the door at top accounts as well as protect the brand's exclusive reproduction rights to the "College Vault" logo packages. This mailer was instrumental in proving to the Collegiate Licensing Company that Banner Supply Co. was taking ownership of the intellectual property and really making it shine. It opened over 20 key accounts that purchase upwards of $1.5 million worth of product annually.

Responsible For
  • Concept
  • Project Management
  • Art Direction
  • Illustration
47 brand printed collateral

Forty Seven Brand Print Collateral

Vintage inspired printed pieces that raised the bar well out of the reach of the competition

These are some selected printed materials from my time at Forty Seven Brand. They were given to key accounts and used at tradeshows.

Responsible For
  • Project Management
  • Art Direction
  • Illustration
47 brand printed collateral 47 brand printed collateral 47 brand printed collateral 47 brand printed collateral 47 brand printed collateral 47 brand printed collateral 47 brand printed collateral 47 brand printed collateral

Drawn Together Website

Custom illustrated invites for your most special events

This is a personal project I designed for a custom wedding invitation business my wife and I started recently. It's a small site full of personality. It does a fine job of giving prospective customers an understanding of the business process while showcasing some beautiful work. It was developed with Drupal (a powerful CMS) to make additions to the portfolio section a snap.

Responsible For
  • Project Management
  • Copywriting
  • Art Direction
  • Illustration
Drawn Together custom invitation web site Drawn Together custom invitation web site Drawn Together custom invitation web site Drawn Together custom invitation web site Drawn Together custom invitation web site Drawn Together custom invitation web site Drawn Together custom invitation logo Drawn Together custom invitation logo

Star Wars and Striderite

A special freelance project executed in a week for a very happy client at Striderite

I was given the opportunity to work with a ton of awesome Star Wars property for these shoebox designs in early 2010. The rose window on the corner of the original Star Wars box as well as the futuristic grey and red starship elements on the Clone Wars box were custom made and approved by the George Lucas team. (no easy task) My lovely and talented wife helped me make the deadline. She's a photoshop whiz too.

Responsible For
  • Art Direction
  • Design
Star Wars Striderite cobranded shoeboxes Star Wars Striderite cobranded shoeboxes Star Wars Striderite cobranded shoeboxes Star Wars Striderite cobranded shoeboxes Star Wars Striderite cobranded shoeboxes

Bryant and Stratton College

Highlighting what really makes a difference when it comes to career education

The team at Bryant and Stratton College had a leg up on the competition in terms of personal education and a dedication to lifetime sucess. This major web redesign and internal email campaign ensured employee focus and communications remained on their core strengths by placing real student/professor sucess stories in the spotlight on the home page, print ads, display ads and landing pages.

Responsible For
  • Design
  • Copywriting (email campaign)
Bryant and Stratton University Home Bryant and Stratton University internal email Bryant and Stratton University internal email

Rand Worldwide Family of 4 Sites

Four unique brand identities under one framework

Rand Worldwide has four major brands working in the software, training, courseware and data archiving industries. They needed newly revamped identity stytems and websites for all four companies. Selected screen grabs from Rand.com, Imaginit.com, Ascent.com and randsa.com are shown here.

Responsible For
  • Art Direction
  • Design
Rand Worldwide web site Rand Secure Archive web site Imaginit Technologies web site Ascent Center for Technical knowledge web site Imaginit Technologies web site Imaginit Technologies web site Imaginit Technologies web site Ascent Center for Technical knowledge web site Ascent Center for Technical knowledge web site

Logos, Cool Stuff and Works in Progress

Various designs and illustrations for things finished, on hold or ongoing

Here are some nice logos and uncatagorized pieces of eye candy I've done over the years.

Responsible For
  • Art Direction
  • Design
  • Illustraion
  • Web Development
Twins 47 logo Considered logo for Twinscap Forty Seven Brand logo Illuminations Photography by Kimberly logo Colleen Walker miracle worker logo Ali G in Bethleham casa viva punta uva website casa viva punta uva website Trinity absinthe bottle and logo

Contact

Like What You See?

Feel free to get in touch now or keep on digging.

You can find me on linkedin and see where I’ve worked, who I know and what I’m reading. Want the twice distilled version? Download my Resumé now.

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You can follow my new obsession with Instagram and read an occasional tweet @cloudocows or see some more work at my behance portfolio. I appreciate the follows.

But if you’re through e-stalking me already and prefer to talk over the phone you can reach me in a fantastic mood during normal business hours at 804-477-4107.

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Thanks!
-Adam

Adam Nelsen